Robust New Home Sales Spark New Launches
About Previewing Nava Grove – A Premium Residential Haven in Pine Grove’s Exclusive Enclave | Since September, Singapore’s property market has seen a surge in new home sales, prompting developers to roll out projects. This momentum has resulted in three projects previewing in early November: CDL’s Union Square Residences, MCL Land and Sinarmas Land’s Nava Grove, and Hoi Hup Realty’s Novo Place Executive Condo.
Previewing Nava Grove: Exclusive District 21 Development
Nava Grove, located at Pine Grove in District 21, is a new residential venture by MCL Land and Sinarmas Land, featuring 552 units. The project offers a mix of units from two- to five-bedroom layouts, including dual-key and premium options. Its two-bedroom-plus-study units start at S$1.888 million, while larger units, like the 1,464 sqft four-bedroom dual-key, begin at S$3.468 million. Premium five-bedroom units, complete with private lifts, start from S$3.988 million.
Strategic Timing Before Holidays
Ken Low, managing partner at SRI, notes the industry’s buzz as developers seek to launch before the year-end holidays when activity may slow. Sinarmas Land, Indonesia’s largest property developer, sees Nava Grove as its first Singapore residential project, in partnership with MCL Land. The Singapore-listed Sinarmas Land, an arm of Indonesia’s Sinar Mas Group, has a diverse portfolio across agribusiness, healthcare, and real estate. The Widjaja family, with a net worth exceeding US$10.8 billion, leads the group.
Indonesian Partnership with MCL Land
MCL Land, part of the Jardine Matheson Group’s Hongkong Land subsidiary, has partnered with Sinarmas Land on Nava Grove, building on their successful collaboration in Indonesia. In 2014, the two companies co-developed Nava Park, a 68-hectare township near Jakarta. Nava Park’s luxury townhouses, apartment towers, and country club have been popular with local buyers, inspiring a similar high-quality living concept for Nava Grove in Singapore.
Recent Projects by MCL Land
MCL Land’s recent residential developments include the 638-unit Tembusu Grand in the east and Copen Grand in Tengah. Another notable project, Piccadilly Grand, was fully sold shortly after its launch. Upcoming projects include a 500-unit residential development at Clementi Avenue 1, Elta, expected to launch next year.
Prime Location and Unique Design (Previewing Nava Grove)
More on Previewing Nava Grove – A Premium Residential Haven in Pine Grove’s Exclusive Enclave | Nava Grove sits on a 269,522 sqft, 99-year leasehold site acquired in 2023 for S$692.388 million. Its private enclave near Clementi Forest and Dover Forest, on the fringe of District 10, provides a balance of exclusivity and accessibility. The three 24-storey towers, designed by P&T Consultants, have a north-south orientation, promoting ventilation while maximizing natural light. The design frees up 80% of the site for amenities, including organic-shaped pools, a clubhouse, and landscaped gardens.
Read also: Norwood Grand Draws Overwhelming Interest in Woodlands
Spacious Units and Premium Amenities
Nava Grove’s range of units includes two-bedroom layouts starting from 624 sqft priced at S$1.388 million, three-bedroom units starting at 947 sqft from S$2.188 million, and four-bedroom layouts beginning at 1,335 sqft from S$2.988 million. The project also features exclusive dual-key and premium units, complete with private lifts, wine chillers, and enhanced kitchen provisions.
Connectivity and Accessibility (Previewing Nava Grove)
Nava Grove will offer shuttle services to Buona Vista MRT and Holland Village MRT for the first 18 months after completion in 2028. Additionally, two side gates provide direct access to bus stops along Ulu Pandan Road. An overhead bridge will also connect residents to Clementi Forest, enhancing convenience and connectivity.
Competitively Priced for Affluent Buyers
Priced from S$2,224 per sqft, Nava Grove aims to deliver premium quality at competitive prices, making it attractive to both upgraders and families. The project’s proximity to the Clementi Forest, Henry Park Primary, and Holland Village further appeals to buyers looking for a serene yet accessible location.
Comparison with Nearby Projects
Adjacent to Nava Grove, the 520-unit Pinetree Hill has sold 71% of its units at an average of S$2,430 per sqft since its launch. Pinetree Hill’s success bodes well for Nava Grove, as they share locational advantages. Nava Grove’s land rate of S$1,223 per sqft per plot ratio is notably lower than Pinetree Hill’s S$1,318 per sqft per plot ratio.
Demand for District 21 Residences
Ken Low of SRI notes that Nava Grove’s pricing strategy positions it as an appealing option in the Rest of Central Region (RCR). Other nearby developments, such as 8 @ BT and The Reserve Residences in the Beauty World area, have recorded strong sales at higher prices, underscoring the value Nava Grove offers.
Ideal Living Environment and Educational Accessibility
The Pine Grove area offers an idyllic environment with easy access to Clementi town and reputable schools, including Henry Park Primary and the National University of Singapore. Unlike the bustling Beauty World area, Pine Grove provides a quieter setting that appeals to families and individuals seeking a tranquil lifestyle close to nature.
Targeted Buyer Demographics
Nava Grove is expected to attract affluent buyers and upgraders from Clementi and Jurong. Audrey Goh, general manager of sales and marketing at MCL Land, anticipates interest from families seeking to live closer to the city and those looking for an upscale residence. The development’s proximity to educational institutions and green spaces is expected to be a significant draw.
Launch and Preview Dates (Previewing Nava Grove)
Nava Grove is scheduled to preview on November 2, with its official sales launch on November 16. The project’s arrival is anticipated to attract young families, rejuvenate the area, and set a new price benchmark.
Explore more upcoming launches: Aurea condo, River Green, Emerald of Katong, Arina East Residences and Aurelle of Tampines.
